After discovering this amazing and talented desinger and illustrator, I was thrilled to find our she is Australian.

One of the most inspirational parts of her work is that the artistic nature has been transfered to the wider media and produced in a way that can be enjoyed by the masses without demeaning the true individual design quality.

Deanne Cheuk is a New York-based art director, illustrator and artist from Perth, Western Australia

Cheuk’s art direction has been heavily influenced by her illustrative work and she is renowned for her illustrative typography.

She has been commissioned by top international companies, including American Express, Dell, Lane Crawford, Levi’s, Nike, Converse, Sprint, Swatch, Target, MTV,The Gap, Urban Outfitters, The Guardian, T Magazine and The New York Times Magazine. She has worked with David Carson, Doug Aitken and Conan O’Brien.

In 2005, Cheuk released her first book, Mushroom Girls Virus — which sold out worldwide immediately. In 2006, Target launched a line of “Deanne Cheuk” products.

Deanne Cheuk’s work covers a vast cross section of different mediums.

♥ www.deannecheuk.com

Part of my days work is looking at what’s happening in Fashion. While designing several ranges myself it is a full time job looking at what is coming up. Well its a hard job but someone has to do it. ♥

One must stay ahead of the game. Attached are some snippets of what’s happening right now in fashion and a little of what’s coming up next season. And while some may think this palette is ‘too late’.

♣ I find it does take time for the colour palette to go from runway to closet.

We will have lots of fresh industry news coming to these pages soon.

Trade fairs

Fashion week

and more…♥

This is just amazing. Ive never seen anything like it. These images are straight from the runway of Scherer Gonzalez

Spring/Summer 2009 show.

The ultra-high heels have had the clear hollow space in the platform bases stuffed full of blossoms and petals. Additional fresh flower stems and leaves decorate the ankles and wrap up the models legs.